Case Study

TOONHUB

3D Figurine Carousel Landing Page

Timeline

2 days

Year

2026

Category

Concept Work

Summary

A single-viewport hero section featuring a four-character figurine carousel with dynamic background color cycling, grain texture overlay, and smooth animated transitions between character showcases.

The Challenge

The brief called for a character showcase that felt alive and premium — not a static grid or a generic slider. Each character needed to be the hero of its own moment while the overall composition remained cohesive. The biggest challenge was orchestrating simultaneous transitions: background color, image position, scale, blur, and opacity all had to crossfade in perfect sync.

The Approach

We built a role-based positioning system where each character occupies one of four states — center, left, right, or back — with distinct scale, blur, and depth. Navigation triggers a 650ms cubic-bezier transition that repositions all four simultaneously, creating a smooth carousel effect. The background color shifts to match the active character's palette, and a fractal noise SVG overlay adds analog texture to the digital experience.

Technologies Used

Vanilla JSTailwind CSSGoogle Fonts (Anton + Inter)Fractal Noise SVG

For a client project, this phase would include real metrics, user research findings, and post-launch performance data. This case study represents a concept exploration.